How to do Keyword Research
Learning how to do keyword research is absolutely essential for anyone that wants to have a successful website. Without learning what keywords your target audience is using, how are you going to target them and what will it take to really rank well for those particular keywords? It is also very important that you are using the correct keywords because if not you won’t rank at all and if you rank you won’t have many customers or traffic. Learning how to do keyword research can literally save you hours each day and thousands of dollars over the years just on traffic and lead generation.
Basics of Keyword Research
So, how to do keyword research? First, you want to make sure that you are using the proper keywords that will best capture the attention of your niche market. The best way to do this is to do some keyword research yourself. A keyword strategy or keyword planner software program can make the process of learning how to do keyword research much easier.
A good keyword research tool will give you a huge list of viable keywords and keyword phrases to target and research. It will have tools that will tell you where is the highest searched for keyword phrases, which ones are the most competitive as well, and the competitors that are ranking well. These tools will also tell you how many searches each keyword receives on a monthly basis. You can determine how to do keyword research and exactly what information you need to use to optimize and build links for your websites. With a complete SEO keyword strategy, you will be able to rank well for anything on the Internet!
So, now you know the basics of doing keyword research for research keywords, what can you do to really start getting results? Well, one of the best things you can do to ensure your success online is learning how to do SEO keyword research! Learning how to do research keywords will make your life much easier, it’ll allow you to rank higher for much more competitive keywords and will allow you to bring in more money!
To do research keywords, you’ll want to join the many directories, article directories, social media company and press release directories. Once you are signed up with them all, you’ll want to create unique articles and videos targeting your main keywords or phrases. You should always remember to use singular keywords that do not possess different words in the title. Once your unique articles and videos are ready, you should submit them to the appropriate directories. The two main directories that you can submit to are DMOZ and GoDaddy. If you don’t have a website yet, I recommend that you create a website that focuses on your niche and build a blog attached to it!
After submitting your articles and videos, you need to have a spreadsheet to track your progress. In your spreadsheet you should keep track of the number of views your unique articles get, the number of websites that link to your content and also the average rate that your keywords have been searched. As you work through your keyword analysis spreadsheet, you will notice trends emerge. These trends will give you valuable information that you can use to strengthen your rankings and bring in more traffic. If you notice that a keyword is not as popular as last week, maybe it should be dropped from your keyword list or changed to a more popular one.
Another thing that you should keep track of in your spreadsheet are the conversions. Conversions are the sales that you are making from your articles and videos. This value color is extremely important because if your conversion rate drops, then your sales may be dropping. Most websites that you join have a sales page, so you need to be tracking how many of these sales you are making with each video that you submit. You want to focus on videos that have a high conversion rate because they will bring you more money in the long run.
Finally, we are going to wrap up our discussion on how to do keyword research with a recommendation of some great tools that can help you with this process. If you are struggling with your SEO, I recommend that you consider joining a paid website like Digital Marketing Research. Here you will receive an email newsletter that will highlight the best keyword strategies for your business. Also, if you are worried about getting found in Google, Digital Marketing Research offers a free submission checklist. They suggest three recommended search engine strategies for small business owners.